Posts Tagged ‘Business’

If The Kids Are United…

Friday, November 25th, 2011

My first #Occupy post. I have been quite restrained over this, haven’t I? AND this post surprisingly is not a rant, but instead looking to build on an interesting pitch…

I like where this guy is coming from, but it needs to be worked into becoming a sustainable application which would actually stack in the world which we all do/will live. For example, you & I may be co-dependent, based on a mutual friendship, but what of the person who made the screen you are reading this message on… & what of their co-dependence on you? This type of co-dependence on each other is based on consumption, not friendship… and unless all consumption is removed from the system globally, what this guy is proposing will break down as soon as any of us need a new “thing” which required the effort of a human that we have no relationship with to create this product. Please don’t get me wrong… for OWS to base their objective on emotional co-dependence I think is a really nice starting point (probably the best I’ve heard yet). It unites instead of alienates people while contributing the concept (& action) of an amazing foundation for a new system to be created on. But what I’d like to work on is developing a sustainable consumption model which factors in equality, in a global community, and is built around what this clip is about, & that’s the real challenge. Hmmmm.

When worlds collide.

Sunday, February 6th, 2011

If Dillinger can give investment advice on Fox, then me doing an MBA was the right decision.

Part II here.

A Coat Of Many Colours.

Thursday, December 2nd, 2010

I had the absolute pleasure of hanging out for a few hours with one Mr. Sanjit ‘Bunker’ Roy at Oxford Uni last weekend. There is a reasonable likelihood that you have never heard of him. Me neither.

Listed as one of Time Magazine’s Top 100 Most Influential People for 2010, this man is doing some seriously amazing shit. I urge you to take an hour, go make a coffee, find a quiet place and watch this clip, as this is exactly how you change the world.

Real Impact with Bunker Roy from Unlimited: Designing for the Asi on Vimeo.

Sunday, Friendly Sunday.

Thursday, September 16th, 2010

I am noticing an emerging trend in my travels this year. Pyongyang, North Korea… Prypiat, Ukraine… Choeung Ek, Cambodia… and now this week… Belfast, Northern Ireland.

When it comes to visiting a new destination, I’m not a “See you at 6 by the Pool Bar” kinda guy. I enjoy traveling to places where you need to push your way through and actually ‘earn your right’ to be allowed to visit. To fly 16 hours only to ‘check-in’ for yet another stock-standard spoon-fed westernized “have a nice day” experience feels like I’ve insulted my own intelligence by booking a trip so soulless, hence crashing out for a while in a hostel on the outskirts of Belfast sounded like a great idea! Am I becoming a Thanatourist? By definition, it’s starting to look like it, but I believe that I (like many other travelers) am on the hunt for an ‘informative time’, as well as a ‘good time’.

This brings me to the good people of Belfast and Derry. Having endured over 40 (plus) years of Troubles, I wanted to see what the recovery looked like only 12 years after the Belfast Good Friday Agreement was signed. It’s a real interesting situation they have going on here. Although there are a number of companies which operate ‘Troubles Tours’ throughout the cities, you can also find quite a few like-minded foreigners walking the streets of the ‘higher tension’ areas, looking for “information”. Locals have identified this as an opportunity to welcome these tourists and take the time to have quite involved conversations with ‘us’ about some very deep topics. Their reasoning to invest good time out of their busy day is to provide ‘us’ with knowledge and understanding we are searching for, and in turn, hopefully have ‘us’ send more visitors their way to gain a better understanding of “Why?”. (Why the IRA? Why the bombings? Why the hunger strikes? Why the violence?).

I spent over 90 minutes with a lovely woman I met at a small food store who couldn’t have been more polite or helpful with discussing (in a very thick accent) these “Whys” in great detail, as well as explaining the commercial aspect of “Why tell me”. Locals have identified that people are very interested in their history and what happened (and still happening), and if tourists come to investigate for themselves (as I did) and locals give them what they came for, the richer the experience it creates for the visitors. If the tourist is a happy camper, the more likely they will spread the word to other tourists to encourage them to venture into their neighborhoods (which way off Main Street) and contribute to their local economy. It’s almost like an unspoken joint venture agreement between Protestant Unionists and Catholic Nationalists. As a community still very divided, they have pulled together for the common dollar to improve the lives all who live in it.

This was a rewarding / humbling / informative trip in an amazing part of the world, full of very friendly and passionate people only too happy to give you what you want (knowledge, Guinness, laughter, or whatever it may be). If you’re in this neck of the woods, visit and contribute. Regardless of who you end up speaking with, you’re bound to get your money’s worth.

I also heard one woman talking to a group of kids say “Fuck” three times in four words.

Smells like teen something something.

Saturday, July 17th, 2010

Unless you’re in the Klan, who doesn’t like this guy??

It’s been awhile since I’ve seen a worthy piece of kick arse viral marketing. Most of us have had the pleasure of seeing the killer Old Spice advert doing the rounds of the Interwebs over the last six months. The owners of Old Spice (Procter & Gamble Co) have seized on the popularity of the original advert, and have gone forth to release more than a handful of supporting videos over the last few days to capitalise on their good thing. There is now over 180 Old Spice Guy clips out there! As of today, these adverts account for eight of the top eleven most popular videos on YouTube.

Marketing agency Wieden+Kennedy’s “Smell Like A Man” campaign has been executed flawlessly. They’ve used this medium to engage the viewer as opposed to selling at the viewer. When was the last time you took enough notice of an advert in a newspaper to actually remember it?? I read a newspaper this morning and I couldn’t tell you a single product advertised, (let alone seeing LL Cool J having a fail swing for the Old Spice crown).

So most print is on the way out, and when adverts come on the television I’m usually at the fridge…
But when I’m in front of my monitor, they’ve got me! (Just like I’ve got you now). We (the next 50 years of consumers) have grown up with the internet in our youth, which just reconfirms that this is the future of quality marketing.

In other news, Ginger is about to call an Australian election in the next 10 minutes, and the new Norma Jean album is fucking amazing.

How to win friends and that’s about it.

Friday, July 2nd, 2010

Like this isn’t going to make money.

Young Mark Zuckerberg has an interesting background when it comes to his little business. So much so that David Fincher (FightClub / Se7en) has seen fit to bring us The Social Network, à la ‘FaceBook, The Movie’. Now, I’m not really a movie buff, but having looked into who’s actually involved in this film, I have pretty high expectations for this to kick some serious arse (in both quality, and success)… and I’m sure Mark is in there for a slice of the box office, and good on him! It’s his beast, not yours. You just feed it! Everyone craves a good Love/Hate story, and more so when the lead has the legal right to release a coffee table book of all your deleted photos. It’s been a while since the last good business movie (Glengarry Glen Ross), but I’m thinking this could end up being Gen Y’s ‘Wall Street’.

N.B: I called this three months before release date.

Oh. Did I mention it’s a Trent Reznor soundtrack?

Holiday In Cambodia

Monday, June 7th, 2010

Nothing brings newlyweds together quite like a trip to the Killing Fields.

Cambodia would have to be one of the cooler places I’ve been. The people here are amazing, their culture is beautiful (not too westernized… yet), and you can see the country is gearing up. Everywhere you look, there is construction, infrastructure & commerce on the move. Although it’s still early days, the seeds are being sown… and the crop should be exciting!

Of all the places I’ve been in the last few years, I consider Cambodia to be ‘Opportunity Central’. In terms of global business, I believe the next few decades will see the steady emergence of the developing world as ‘the place to be’. The B.R.I.C countries get most of the press in this area, but there are many other places on the planet that are hot on their heels which don’t get the media coverage they deserve. Cambodia is a country I’d be happy to set up shop in.

You can also fire a Rocket Launcher in thongs here.

I am so roonree…

Tuesday, April 27th, 2010

Why am I here?

Anyone who understands the geography of the 38th parallel & the DMZ should have a fine, yet bewildered appreciation for just where it is I am standing. I also have little doubt that the fact I am wearing an “Obey” Public Enemy Jacket will make someone in the CIA chuckle as they log my profile into their database. But most importantly, North Korea is now Open for Business!

Favourite quotes: Stability: We are a government with solid security and very stable political system, without corruption and DPRK provides the lowest labor cost in all Asia.

(is that really something to advertise?)

They have a point though. I don’t think there is a more stable government on Earth, and their people did look painfully poor to me… But just so I have it straight, I’m not to worry about that lack of electricity, no running water or the threat of all out war, yeah?

O.K, cool. Let’s do “stuff”.